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Brief

Creating a brand strategy for a restaurant owned and run by rural women of Andhra Pradesh

Concept

The brand is representative of the Reminiscence of innocence, domesticity, family and the aroma wafting from the kitchen kadhais (vessels). This logo defines our space as simple, yet something to look forward to. Like the magic of home, our experience is the same on the surface, but evokes different feelings each visit; the feeling of contentment and joy